Richard Livingstone on the aim of commerce and how it leads to a life without standards

    Richard Livingstone, in his 1943 book, Education for a World Adrift, put it this way:

The life without standards exists in all epochs, but it is the peculiar danger of a rich society at whose feet every kind of facility, distraction and pleasure are poured in indiscriminate profusion. Commercialism helps the chaos. For the aim of commerce is not to sell what is best for people or even what they really need, but simply to sell; its final standard is successful sale.
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    For a brief biography of Richard Livingstone, click here.